| ITC LIMITED AS A MARKET GROWER IN FMCG & ALLIED SERVICES |
29/01/2011 |
| The report proposes to decipher the market potential of ITC’s products in the market. It aims to analyze the success, marketability and future growth prospects of its products and also intends to study the spending habits and motivation of consumers for buying snacks. This report carries an introduction of the company profile, detail of the methodology followed, detailed data analysis and the results so obtained with the variety of graphs. The project is regarding the details which enable the company to expand the market of BINGO, the savory snack produced by ITC and it’s positioning in the growing market. |
| Compiled By: Gaurav & Himanshu Darshan |
|
|
| EMOTIONAL INTELLIGENCE & ITS PROS & CONS FOR HR |
29/01/2011 |
| This report highlights the various domains of Emotional Intelligence and how the HR Managers use Emotional Intelligence in the organization to make it successful. It details about the ways through which an HR manager develops the EI in organization and makes it beneficial for the organization and for its employees. The study elucidates the techniques and methods they use for managing Emotions of the employees and also the myths behind the factors related to the management of Emotional intelligence. |
| Compiled By: Pratibha Verma |
|
|
| ROLE OF BRAND AMBASSADOR IN BRAND POSITIONING |
29/01/2011 |
| The project is regarding the role of brand ambassador in brand positioning which would enable the company to know how a brand ambassador is helpful to create a brand and to what extent it is helpful. The report studies the importance of advertising and the role of brand ambassador in creating brand. It also discusses the positioning concept of it with the help of the customer survey. There are various case studies also given in this report which relates to the brand ambassador in brand positioning. |
| Compiled By: Ambikeshwar Singh & Jasbir Kr. Singh |
|
|
| ASSET LIABILITY MANAGEMENT IN INDIAN BANKING SECTOR |
29/01/2011 |
| LM is a system of matching cash inflows and outflows in the system, and is a management tool of liquidity management. Thus, the study provides the detailed structure of Indian Banking sector and the importance of asset liability management in this field. It analyses the risks, strategies, the governance structure and also gives the guidelines related to such type of management. |
| Compiled By: Charu |
|
|
| ROLE OF RURAL BANKING IN INDIA |
29/01/2011 |
| The report is concerned with the “Role of Rural Banking in India” Work procedures are dealt in detail along with their drawbacks and scope of improvements in this sector. All the work instructions are dealt in detail and suggestions are made wherever there is a scope of improving on the quality of the product and services provided to the market and consumers. It also provides the legal aspects & the government rules and regulations of the rural banking system as well as the contribution of International Organization to Rural Banks. |
| Compiled By: Jai Krishna Tripathi & Narottam Singh |
|
|
| |
Displaying Results 1 to 5 out of 41 |
Next> |
|
